Bahja Johnson is a dynamic fashion and diversity & inclusion leader, with proven success leveraging inclusion as a catalyst for innovation, and innovation to drive growth and change within the retail industry.
She began her career at Gap Inc. in 2012 as part of the company’s Rotational Management Program, subsequently advancing within merchandising roles across both Gap Brand and Banana Republic. In 2018, Bahja co-founded the Color Proud Council, Gap Inc.’s first product inclusion initiative, with the mission of bringing diversity to the bottom line of the business. Successful council initiatives include launching the Banana Republic True Hues Collection – a range of products for every skin tone that challenged the industry’s definition of the word “nude.”
In her current role as Head of Equality & Belonging for Gap Inc., Bahja focuses on cultivating a culture of belonging for employees, delivering inclusive products and experiences for customers and communities, and enabling the end-to-end integration of the Equality & Belonging strategy across the Gap Inc. portfolio.
In 2023, Bahja was named to WWD x Berns Communication Group’s Most Inspirational Women Leaders, as well as the NRF Foundation’s List of People Shaping Retail’s Future. She was previously named a Top Woman In Retail: Woman on the Rise by the Women in Retail Leadership Circle in 2021, and the Glossy 50: Fashion’s Front Runners in 2019. Bahja holds a B.S. in Economics from The Wharton School at the University of Pennsylvania and is a member of Alpha Kappa Alpha Sorority, Incorporated.
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