Creating a Powerful Brand Story with Teri JohnsonClarity To Launch

Creating a Powerful Brand Story with Teri Johnson

Meet Teri Johnson - entrepreneur and adventurer who brings her experience to life through storytelling and luxury products.

Turning her passion into profit, tune in as she shares how her exploration around the world as a travel and lifestyle expert sparked the idea to create a luxury home fragrance company inspired by her neighborhood of Harlem.

But don’t put this “candle lady” into just one box! Listen in to learn how she not only created a powerful brand and niche but a burgeoning empire.

KEY POINTS:

  • Who is Teri Johnson? And how did she get here?
  • What inspired Teri’s business and branding?
  • The evolution of Harlem Candle Company
  • It’s about passion and likability
  • Why you can’t worry about the how
  • Teri Johnson’s advice for upcoming luxury brand entrepreneurs

QUOTABLES:

“It's about being approachable. It's about being likable, but also about the passion that you have and letting that really come through.”

“Don't worry about the how. You can not think about the how. Just know that you want that and you say it out loud.”

GUEST RESOURCES:

Find Harlem Candle Company and your fragrance at harlemcandlecompany.comIG | instagram.com/harlemcandlecompanyIG | instagram.com/travelistateri

PRODUCTS / RESOURCES:

Use Your Passions, Discover Your Purpose, and Create Profit with Natanya Bravo at: natanyabravo.com

And if you like what you’re hearing and want more, follow Natanya on social media!

IG | @thebravolife - instagram.com/thebravolife

FB | @thebravolife - facebook.com/thebravolife

Linkedin | linkedin.com/in/natanyabravo

Clarity to Launch is edited by Instapodcasts (visit at instapodcasts.com)

View Transcript
Reviews

As someone who both helps ppl on their journeys and struggles to keep going on my own journey, it’s encouraging to hear someone talk about feeling stuck and continuing on. Instead of just more success stories that skip over the hard parts or only talk about the hard parts in a way that downplays them to focus on the current success.

@taymakesmoves
Clarity To Launch

Natanya provides SO many gems! Clarity to Launch creates a safe space to dream and work towards that dream with confidence in the midst of the unknown. Listen in and give yourself the gift of taking the first step towards a life you love!

StephanieEasonAdams
Clarity To Launch

I love the passion she speaks with . Through the episodes she’s gives us exactly what we need as entrepreneurs to keep pushing forward and getting out of our own way . And she’s telling us through experience . I really love it

Pink user 05
Clarity To Launch

I love how Natalya doesn’t just talk about the same old stuff but brings a fresh take so many of the challenges we experience as women entrepreneurs. Definitely add this podcast into your regular rotation!

Ben Thiefels
Clarity To Launch
About The Show
Subscribe to be notified of new episodes!
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Ready to start your podcast?

Make an impact with your voice and message by applying to become an EPYC Creator to start and launch your podcast with our team.

Launch a podcast