Gamal Codner and his wife started, scaled, and sold their 7-figure brand in just 4 years, giving them a new lease on life. Now they help other e-commerce founders do the same - building better businesses so their clients can make more, work less, and enjoy time with their family.

So how did Gamal shift his perspective, scale his business, and escape the golden prison all within a few short years?

Tune in to find out as Gamal shares his secret sauce for scaling without the headache and building a business with the intention to sell. And start taking the time to savor your life now, become more equitable, and enjoy being a founder.

QUOTABLES

“Liquidity events are the leading wealth creation tool that no one really talks about.”

“Exiting my business and having that financial impact was the only time as an entrepreneur of five brands that I actually felt comfortable, even though I was doing well.”

“Sometimes things happen to you not only for your own purpose but to serve other people. That was a big lesson. The other lesson was we all know that we have a purpose in this world, right? But we think that we have 10 or 20 years to do it. What if I realized I only had a year to do it, or a month, or a week? What is the most amount of impact we can make if we don't have infinite time on Earth?”

KEY POINTS

• Understanding strategic value (5:51)
• The Exit Blueprint - Building a business to sell (17:11)
• How to get your business on the radar of buyers (22:00)
• Releasing mimetic desires and shifting into a new identity (28:27)
• What Gamal learned on his 6-month sabbatical (37:37)
• Ability gap versus motivation gap (44:34)

GUEST RESOURCES

Gamal Codner

codner.co

IG | instagram.com/gamalcodner

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