In the world of entrepreneurship, there are stories that inspire, motivate, and challenge us. One such story is that of Corey Arvinger, the CEO of Support Black Colleges. His journey from being a hustler in school to throwing parties in college, and eventually starting a clothing brand that supports black colleges is truly inspiring.

The Early Days

Corey’s entrepreneurial spirit was present throughout his life, even before he knew the term “entrepreneurship”. He started his journey by selling Kool Aid and snacks in middle school, and then throwing parties in college. His entrepreneurial endeavors were not just about making money, but also about creating something unique and different. This led him to start his clothing brand, Support Black Colleges.

The Birth of Support Black Colleges

Support Black Colleges wasn’t initially intended to be a business. It started as a fun project for Corey and his cousin to create a unique shirt for their college homecoming. However, the response they received was overwhelming, and it quickly turned into a business venture. Corey realized that Support Black Colleges was not just about selling clothes, but about the message and cause they support.

The Highs and Lows of Entrepreneurship

Like any entrepreneur, Corey faced his share of challenges. From losing $40,000 in merchandise due to a warehouse flood to dealing with staff issues, he experienced the harsh realities of running a business. However, his resilience and determination kept him going. He believes in the importance of having a strong ‘why’ to get through the low times and the value of sharing both the highs and lows of his entrepreneurial journey.

Thriving During the Pandemic

Despite the challenges brought on by the pandemic, Corey’s business didn’t just survive, but thrived. The tragic event of George Floyd’s death led to a surge in support for black businesses, and Support Black Colleges was no exception. Corey’s effective marketing strategies, quality products, and impactful services helped his business thrive during these uncertain times.

Building a Legacy

For Corey, entrepreneurship is not just about making money. It’s about building a legacy and making an impact. He is committed to supporting HBCUs through his business and is proud of the legacy he is building. He believes in the importance of authenticity, resilience, and adaptability in the face of challenges.

Lessons Learned

Corey’s journey offers valuable lessons for aspiring entrepreneurs. He emphasizes the importance of trying things publicly, having confidence, and being consistent. He also highlights the importance of building relationships and connecting with people, which has been a key factor in his success.

In conclusion, Corey Arvinger’s entrepreneurial journey is a testament to the power of resilience, authenticity, and legacy. His story serves as an inspiration for all aspiring entrepreneurs, reminding us that success is not just about making money, but about making an impact and leaving a legacy.