In this episode, I dive into one of my favorite leadership topics: personal branding. I believe that if there's one thing you can do to take your career and life to the next level, it's mastering the art and science of personal branding.
Join me as I share my personal experience of turning down a major promotion and the lessons I learned about the importance of owning your narrative and taking pride in your personal brand from that experience. I also introduce the PIE framework (Performance, Image, and Exposure) as well as the three key steps: show up, speak up, and step up - so that you can cultivate a strong personal brand that opens doors to new opportunities.
If you’re ready to own your story and branding, then this episode is a must-listen!
KEY POINTS:
02:00 - My personal experience with personal branding
05:30 - The importance of personal branding and its impact on career advancement
09:45 - The PIE framework: Performance, Image, and Exposure
12:00 - Show up: Being present and visible in your organization or industry
15:30 - Speak up: Using your voice and contributing to meetings and discussions
18:15 - Step up: Taking on additional responsibilities and going above and beyond
QUOTABLES:
"Your personal brand is the belief that someone else has about you." - Brittany N. Cole
"Performance is only 10% of career advancement. Image is 30% of career advancement .Exposure is 60% of career advancement." - Brittany N. Cole
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I just discovered Brittany and I am in awe of how she speaks the language that I didn’t even know I needed to hear! Her show is so transparent and relatable!!! I highly recommend!!
Every episode leaves me with takeaways of impactful nuggets I can implement into my daily life or challenges to make me better! Brittany is a bright light and brings on fresh voices.
Brittany is awesome! I love the variety of guests on her show and the wisdom she brings to having a fulfilling career whether you're an entrepreneur or working a 9-5.
“Let’s Thrive Together” is an amazing podcast for anyone looking to grow in their career. Brittany brings real talk and great advice to every episode, making tough leadership topics easy to understand and apply. The stories and tips shared are super relatable, whether you’re just starting out or have been in the game for a while. It’s like getting advice from a wise friend who really gets the challenges of the workplace. If you want to get ahead in your career and feel more confident as a leader, this podcast is a must. Hit subscribe – you won’t regret it!
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